Madonna,Truth or Dare

By Emma Gaudet

This past weekend, Madonna launched her first fragrance, Truth or Dare.

Hard to believe it’s been about 30 years she launched her music career and not once has she ever slapped her name on the front a perfume bottle. She is particular with branding herself, and has made it very clear that she only promotes things she believes are true, not only to herself, but to her loyal fans.

“The time was right,” she said of partnering with Coty Prestige. “I’ve been working off and on various fragrances over the years, and have been approached by a lot of companies and have tried to create fragrances. They were always abandoned projects. I’ve always loved perfume; it’s always been a big part of my life. But every time I tried to create the scent I was looking for, it never reached the stage where I thought it was good enough or I was told that the ingredients would be impossible to re-create in a mass way.” (WWD)

After many upsets, Madonna is finally releasing a perfume to be proud of. The scent opens with notes of gardenia and creamy tuberose. The heart of Truth or Date consists of Jasmine, Benzoin and white lily. The base is vanilla, caramelized amber and sensual musk. This wonderful scent will be available in two different sizes, also in a shower gel and a lotion.